Sustainable Planning and Development Across Sectors and Divisions (EE vs. Renewables & Water), KateThis is a featured page

Breaking down silos: Increasing collaboration across sectors of industry and across divisions within a corporation Sectors:
  • Example: Corn ethanol sounded great, but had many problems due to it’s impacts on other sectors.
  • Smart Growth / New Urbanism
  • Lifecycle analysis
  • Consider opportunities in developing societies… help them adapt faster and skip steps towards sustainable development.
  • Rating systems are important
    • Quality of life index (Look for “The people of Bhutan” on YouTube)
    • EcoTourism five star system
    • Look at labeling standards in England vs. US, example of different requirements… will this encourage better buying?
    • Do people care?
  • Patent sharing (IBM utilitzed this… gives them community perception of goodwill and also altruism)
    • How to calculate benefit?
  • Green jobs development promotes sharing info between regions / cities
  • Transparency and legal issues
    • Can really open the door to interaction if companies are open and honest
  • Governments need to consider implications of companies they recruit to grow. Adding a company with a large datacenter with increase utility capacity required.
  • Government can create regulations to push this
  • Companies listen to other companies… Austin Energy is an example of using company influence
    • Make it about how much money you can save
    • Demonstrate financial benefits
    • Use a different vocabulary… talk to CEO/CFO in financial terms
  • Consider partnerships with non-profits
  • Inclusive, not exclusive
  • Collaboration à willingness to compromise
  • Awareness is key:
    • Need “think global” culture.
    • Look for non-traditional sources to be messengers. (consider commercials from Shell/ Exxon about global warming, or preachers asking people “protect God’s earth”)
    • Planet Earth, March of the Penguins, Inconvenient Truth all impact people’s perceptions
Divisions:
  • Example: Ensure IT and facilities management are aligned on energy efficiency at a database computing facility
  • Corporate hierarchy has an impact… less matrix = more cross functional collaboration
  • Goals and incentives should be aligned with companies strategic direction and consistent across divisions
    • Long term and short term goal alignment
  • Take advantage of intellectual brain trust and diversity by having cross functional meetings
  • Identify key stakeholders early
  • Implementation may be difficult, but consider long term benefits that can outweigh short term expenses
Resources:
  • IBM Smart Planet website
  • US Business Council for Sustainable Development
  • Use an “unconference” format to shake things up and get more collaboration


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monzeltm 		Latest page update: made by monzeltm , Sep 16 2009, 2:45 PM EDT (about this update About This Update monzeltm Edited by monzeltm

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